In a recent global study conducted by Revinate, 68% of travelers aforesaid they would feel more comfy returning to a hotel they’ve stayed at before . Many of the highest value guests in the world rich person already stayed at your hotel . These take over guests are cheaper to land back to your prop and incline to spend thomas more than new visitors . Revinate’s study too found that repetition guests spend 67% thomas more during their stay than new clients . This attractive pool of potential customers is sitting in your edgar guest database and we’ll walk through how to attract them.
Determine Your USP Your unique merchandising proposition (USP) is what will make your micro hotel stand out from the competition . What can you offer that other hotels in the area cannot ? This could be anything from a focus on sustainability to offering in-room massages or being pet-friendly or engineering-focused . Once you know your USP, see to it it is reflected in every expression of your hotel, from the décor to the creature comforts you propose.
“ Michael Fazio is the ultimate rump-the-scenes support man . Want two orchestra tickets to the Broadway musical that just won the Tony ? Call Fazio . How astir an upgrade to first class on an overbooked nightlong flight to Tokyo ? Call Fazio . Or a roomful of impudent hydrangeas―in winter ? That’s right . Call Fazio.”
Keep an eye out for price drops . Savings dont finish when you book your hotel . As mentioned earlier, a rooms price can fluctuate significantly, but not many people have the time or tendency to sit about striking refreshen to see if the nightly charge per unit has dropped . Services like Yapta go after the monetary value of your room and let you know when it drops . Tingo buy the farms a step further and actually rebooks the room for you, crediting the difference back up to your account . It too keep backs an eye on other rooms in the same hotel : If a better rooms price dips below yours, the serving volition upgrade you even if your rooms price didnt deepen.
